01
~2 min
Answer eight questions.
Plain language. Ranges, not exact figures. No account, no login, nothing to download.
§ VI · How it works
Three quiet steps. No call, no commitment.
Same promise as the home page — expanded here so you can read every step before you begin.
02
Same screen
See your valuation gap.
A number for today, a number for prepared, and a ranked breakdown of where the gap actually lives.
03
On your own time
Choose what to do next.
Keep the roadmap, sit with it for a year, or come back when you're ready. We don't hand-off to a banker.
§ Anatomy
The eight-question diagnostic — buyer lens on each row.
The product asks ranges tied to each factor below (targets, concentration, documentation, and timeline map into the engine). You answer in plain language; this is what diligence is listening for.
01
Buyer question
How dependent is the business on you?
What diligence hears
Owner dependency is the first line a buyer reads. It can swing valuation by 30%.
02
Buyer question
Where is your customer concentration?
What diligence hears
Top-three customers above 30% triggers a holdback. Buyers price that risk directly.
03
Buyer question
What share of revenue is recurring?
What diligence hears
Contracted, recurring, project-based—the mix moves your multiple by full turns.
04
Buyer question
How clean is your margin story?
What diligence hears
Add-backs the buyer accepts vs. ones they strike. The difference is your real EBITDA.
05
Buyer question
How is your working capital running?
What diligence hears
DSO, DPO, inventory turns. A buyer will reset it on the closing balance sheet either way.
06
Buyer question
How documented is the operation?
What diligence hears
SOPs, contracts, vendor terms. A QoE finds what you can't reproduce on paper.
07
Buyer question
What does customer acquisition cost?
What diligence hears
Channel mix, CAC, payback. Concentration in one channel reads as a single point of failure.
08
Buyer question
How does succession actually work?
What diligence hears
Second line, handoff plan, earnout structure. The piece that keeps you on after you leave.
§ V · A page from the buyer's notebook
Exactly what you'll get back, in plain numbers.
An anonymized example for an owner-operated business with $3.8M revenue and $720K EBITDA. Yours arrives one screen after the eighth question.
Exit Roadmap · Report no. 12
Sample Co. · Owner-operated services
Revenue
$3.8M
EBITDA
$720K
Region
U.S. Southeast
The valuation gap
3.0× today → 6.4× prepared
+ $2.1M
the gap you close
Top three levers · ranked by dollar impact
The eight questions surfaced these three as the work that closes most of the $2.1M.
Lever 01+ $890K
Reduce owner dependency
You sign every estimate and run every key account. A buyer reads that as a 25–35% discount. A general manager hire and a 90-day handoff plan recover most of it.
Lever 02+ $640K
Convert to recurring revenue
19% of revenue is contracted. Moving to 35% via annual maintenance agreements lifts the multiple by roughly one full turn against current EBITDA.
Lever 03+ $420K
Document the adds-backs
$280K of personal expenses are running through the P&L. A QoE-ready file makes them defensible; otherwise the buyer strikes them.
Illustrative trajectory
§ Contact
Write to us.
Prefer to start with the diagnostic? You never need to send an email.
Or reach us directly at hello@offramp.vercel.app.